Privacy Policy

1Introduction

Welcome to Lufalight (“we”, “our”, or “us”). We are committed to safeguarding the privacy of our website visitors, customers, and partners. This Privacy Policy describes how we collect, use, disclose, and protect your personal information when you visit our website, create a customer account, make purchases, or participate in our B2B and Ambassador programs.

2Information We Collect

We may collect information about you directly from you and automatically through your use of our site:

• Account Information: Name, email address, password hash, phone number, and physical billing/shipping addresses.
• Order & Transaction Details: Products purchased, payment status, transaction amounts, and delivery tracking. Payment card details are processed directly via secure PCI-DSS certified payment processors (e.g. Shopify Payments).
• Social Sign-In Data: If you choose to log in using Google or Facebook OAuth, we receive authorized profile data such as your verified email address and full name.
• B2B & Ambassador Applications: Business entity name, tax registration number, professional licenses, website URL, and social media handles.
• Device & Usage Data: IP address, browser type, operating system, pages viewed, and referral sources collected via cookies and analytics.

3How We Use Your Information

We utilize the collected information for the following legitimate business purposes:

• To process and fulfill your product orders, returns, and warranties.
• To authenticate your access to your customer, B2B wholesale, or ambassador portal.
• To send transactional notifications, password reset links, order confirmations, and customer support responses.
• To calculate affiliate referral commissions and wholesale tiered pricing discounts.
• To improve our light therapy product offerings, website speed, and customer experience.
• To comply with statutory legal and accounting obligations.

4Cookies and Tracking Technologies

We use strictly necessary cookies to keep you logged in and preserve your shopping cart, alongside functional cookies for currency selection and analytics. You can adjust your browser settings to refuse cookies, though certain features of the store may not function optimally.

5Data Security & Retention

We implement industry-standard administrative, technical, and physical safeguards to protect your personal information against unauthorized access, destruction, or alteration. We retain personal data for as long as necessary to fulfill the purposes outlined in this policy or as required by law.

6Your Rights & Contact

Depending on your jurisdiction (such as GDPR or CCPA), you may have the right to access, rectify, or request deletion of your personal data. To exercise your privacy rights, please contact our support team at support@lufalight.com.